Join us on Tuesday evening with experienced ANCA member Amber Parker, as she explores the power of storytelling in advancing our missions and transforming our leadership.
In The Stories We Tell: Crafting a Narrative for Mission-Driven Impact, Amber will guide us in reshaping both the narratives we share and those we hold within, helping us move from scarcity to abundance — and from intention to lasting impact.
The Stories We Tell: Crafting a Narrative for Mission-Driven Impact
7pm on Tuesday, August 26
Storytelling is at the heart of everything we do in the world of nature centers. Whether we’re engaging donors, welcoming visitors, inspiring volunteers, or educating the next generation, the way we tell our story shapes how others understand our mission...and how deeply they connect with it.
But just as powerful as the stories we share with the world are the internal narratives we tell ourselves. Too often, we operate from a place of scarcity, questioning our worth and fearing there will never be enough — enough funding, enough support, and enough time or whether we’re doing enough, reaching enough people, or making a big enough impact.
Let's explore how to craft and share powerful stories that spark action, deepen relationships, and build momentum for conservation and education. We’ll also take a deeper look at the stories we carry within us and how shifting those from fear and limitation to confidence and abundance can transform not only our leadership but the future of the lands, people, and communities we serve.
Amber Parker has worked in nature centers for over 31 years and has a proven track record of guiding organizations through complex challenges to financial stability and operational excellence. As President & CEO of Ijams Nature Center and founder of RootSpark Consulting, she specializes in executive leadership, strategic planning, and organizational change, helping nonprofits build sustainability and amplify their impact.
With extensive experience fostering cross-sector partnerships, Amber has worked with government agencies, academic institutions, and community organizations to drive meaningful change. She has also served on numerous local and national boards, reflecting her commitment to knowledge-sharing and sector-wide growth.